Founded in 2018 in Zurich by a graphic designer and a sourcing expert, MAY started as a personal project to design the ideal bicycles for personal use. When friends and acquaintances became interested in our bike, the models were further developed, and suitable producers were found.

As word spread, our initial series sold out rapidly, signaling the start of a success story that would soon extend beyond Switzerland. Driven by an ethos of timeless design, we continued to innovate, expanding our product lines, introducing new colors, and enhancing component quality. Our growth was a natural response to a community growing around our brand, supporting and sharing in our journey.

In 2023, the leadership was passed to two dedicated MAY enthusiasts and long-term friends to continue building on the core principles that MAY stands for: timeless aesthetics, direct production channels, and an impeccable commitment to functional design.

Timeless aesthetics

At MAY, we embrace a minimalist design philosophy that stands the test of time. Our belief in 'less is more' drives us to strip back unnecessary elements, focusing solely on essential, functional aspects. This approach not only enhances the longevity of our bicycles, but also aligns with our commitment to reduce the impact of transient trends.

Direct production channels

From its inception, MAY prioritized affordability and accessibility. By establishing direct production facilities in Asia and Eastern Europe and eliminating intermediary costs, we maintain control over the quality and cost-effectiveness of our products. This direct-to-consumer model ensures that we provide exceptional value, passing on savings directly to our customers without compromising on quality.

Functional design

Designed in Zurich and crafted globally, our bicycles are a testament to the fusion of simplicity, sophistication, and purpose. Every component, from the Shimano gear system to the bespoke frames, is chosen to meet our high standards of quality and performance. Our design philosophy ensures that each bicycle is not only a means of transport but a statement of style and functionality.